Advertising Challenges in the 21st Century: A Sierra Leonean Perspectiveโ€ฆ

By Sheku Putka Kamara   Abstract The world over, advertising like all other concepts, comes with a mixed bag of virtues and vices. Whiles the former aids in meeting organizational and or individualistic objectives, the latter questions, among other things the very existence and or sustenance of the advertised agenda. Through the usage of a…...

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Sierra Leone Needs Quality Facilities to Enhance Education

BY Dr. Rev. Paul Bala Samura   I maintain that education is the key to national development. In a recent town hall meeting, President Bio said he would only be president if educated. Without education, there would also be no ministers, members of parliaments, mayors, district chairmen, directors, accountants, and civil servants. Quality school facilities […]

Appreciating Minister C. Bah’s Messagingย 

By Dadson A Musa   I came to know Chernoh Bah when he was a pupil at the great Albert Academy Secondary school. He was given a speaking role at an event where dignitaries, both local and international, were packed and never disappointed. I lived at Berry Street then, very close to Albert Academy school…....

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Senegal Elections: A Democratic Litmus Test

By Joe Hindovei Pemagbi   The democratic fortitude of the West Africa sub-region is being tested again as Senegal, one of the few countries that has never experienced a military coup, goes to polls on March 24, 2024. The Senegal elections come when the region is submerged in uncharted political waters, with four member states […]

Unraveling Sierra Leonean African Traditional Beliefs: Myth or Reality?

By Jensen Brian Abass Cummings   Exploring the Enigma behind Cultural Taboos and Superstitions Sierra Leone, nestled along the West African coast, boasts a rich tapestry of cultural traditions and beliefs that have endured through generations. From the bustling city streets to the tranquil villages, tales of ancient superstitions and taboos continue to influence the…...

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Maximizing revenue generation without hurting the masses

By Dadson A. Musa   Taxation, dues and other legal means of collecting money helps government carry out its functions. In first world countries like America, England,ย China, etc. they take it very seriously and try very hard to avoid leakages. In fact, penalties for evading taxes are heavy and uncompromising. Taxation is the lifeblood of…...

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Enhancing Quality Assurance Measures in Sierra Leonean Universities

By Jensen Brian Abass Cummings   Quality assurance in universities is a fundamental aspect of ensuring the delivery of effective education. It encompasses various processes and mechanisms aimed at maintaining and enhancing educational standards, thereby guaranteeing that students receive high-quality learning experiences. In the context of Sierra Leone, where educational reforms are vital for national…...

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Strengthening Brotherhood – A Socio-Economic Perspective

By Jensen Brian Abass Cummings   In our journey through life, we encounter countless individuals who become more than mere acquaintancesโ€”they become brethren. The title of this article, “When thou hast converted, strengthen thy brethren,” encapsulates a profound message that extends beyond its biblical origins. Delving into its socio-economic implications reveals a rich tapestry of…...

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Politics and the People

By Jensen Brian Abass Cummings   Politics in Sierra Leone is a complex tapestry woven with threads of loyalty, identity, and historical grievances. Despite years of exposure and education, many Sierra Leoneans, myself included, find it challenging to pinpoint the exact nature of the political landscape in our beloved country. From childhood, we are bombarded…...

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Sand mining at Lakka and its environmental implications

By Dadson A. Musa   Sand, found in good quantity along our beaches in Sierra Leone is not only making these beaches beautiful but proves useful when it comes to construction of roads, bridges, houses, etc. It provides places along the coast of Sierra Leone where people can go and have leisure. After the war,…...

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